According to a recent Adobe Digital Index (ADI) report, Google’s Chrome browser has, for the first time, leapfrogged Microsoft’s internet Explorer to become the most popular browser in the U.S.
The marketing research company’s report, based on web traffic sampling of both desktop and mobile devices from data collected from 10,000 U.S. consumer-facing web sites in April 2014, revealed that Google’s Chrome and Android browsers accounted for around 31.8 percent of all browser usage in the U.S. in the month of April, up from previous year’s 26 percent.
Meanwhile, Microsoft’s Internet Explorer owned a 30.9 percent share, down from roughly 37 percent recorded a year ago. Coming third on the list was Apple’s Safari which accounted a combined desktop and mobile share of around 25 percent. Mozilla Firefox’s market share dropped to 8.7 percent, from 20 percent recorded two years ago.
However ADI’s analysis found that IE browser is still number one in terms of desktop use with 43 percent share compared to 31 percent for Chrome. Apple’s Safari, on the other hand, leaded the mobile devices market, with 59 percent of total searches.
ADI analyst Tyler White attributed Google browser’s success to rapidly increasing mobile browsing, primarily that conducted on smartphones.
“Today, mobile [operating systems are] more important, giving Google and Apple a leg up with default status on Android and iOS,” Tyler said in a statement.
