The Competition and Markets Authority (CMA), UK has officially confirmed Which?’s stand on misleading supermarket promotions and has announced a series of measures to improve compliance, bring greater clarity to shoppers and…
Tag: marketing
Choosing a CMS for your marketing – why one size doesn’t necessarily fit all
Chances are if you own a business, you’ll have an online presence. In the present climate, where the Internet has the potential to open up your store front to a much larger…
IBM acquires marketing startup Silverpop
IBM on Thursday announced its acquisition of Atlanta-based Internet marketing firm, Silverpop, to boost its business services portfolio. The take-over deal, which is still to get a regulatory approval, is expected to…
Samsung’s marketing efforts not bearing fruits of expected quality
Samsung Electronics Co is going all out on its marketing and advertising efforts by having plans of spending over $14 billion, an amount more than Iceland’s GDP, this year; however, the company…
Bing’s next marketing strategy: Hollywood
Message from Five Filters: If you can, please donate to the full-text RSS service so we can continue developing it. With Bing’s cashback feature getting less support from merchants than expected, the…