The rumour of a cut price iPhone being released by Apple next month has some mileage. Especially when you look at changes to the Global market share of the major players in the smart phone industry. Bottom line is, they are rapidly loosing market share and they are losing it to lower price smart phone manufacturers.
The rumour of a cut price iPhone being released by Apple next month has some mileage. Especially when you look at changes to the Global market share of the major players in the smart phone industry. Bottom line is, they are rapidly loosing market share and they are losing it to lower price smart phone manufacturers. The demographic of the smart phone buying public is changing. The initial buyers of smart phones were at the top end of the market and bought the very latest and greatest device. Things have now shifted and the upcoming buyers of smart phones are in countries such as India, where there is huge demand to be seen with the latest, biggest device held in their hands. They want this however at a price that is considerably less than Apple or Samsung can currently offer most of their devices. Between April and June last year, Samsung had a 32.2% Global market share, Apple Inc 16.6%, LG, ZTE and Lenovo together 10.9% and then the others accounting for 40.3%. Fast forward to the same period this year and the results are Samsung at 30.4% Global market share, Apple Inc 13.1%, LE ZTE and Lenovo together 14% and then the others accounting for 42.5%. This will be very worrying news for both Samsung and Apple and they will undoubtably be taking action to make sure that they stay relevant in this new market place. When you look at these figures it is seems pretty likely that we will be seeing an iPhone C from Apple and this could well bring about a crash in the prices of smart phones.
The demographic of the smart phone buying public is changing. The initial buyers of smart phones were at the top end of the market and bought the very latest and greatest device. Things have now shifted and the upcoming buyers of smart phones are in countries such as India, where there is huge demand to be seen with the latest, biggest device held in their hands. They want this however at a price that is considerably less than Apple or Samsung can currently offer most of their devices.
Between April and June last year, Samsung had a 32.2% Global market share, Apple Inc 16.6%, LG, ZTE and Lenovo together 10.9% and then the others accounting for 40.3%. Fast forward to the same period this year and the results are Samsung at 30.4% Global market share, Apple Inc 13.1%, LE ZTE and Lenovo together 14% and then the others accounting for 42.5%.
This will be very worrying news for both Samsung and Apple and they will undoubtably be taking action to make sure that they stay relevant in this new market place. When you look at these figures it is seems pretty likely that we will be seeing an iPhone C from Apple and this could well bring about a crash in the prices of smart phones.
