Pinterest has released a new direct messaging feature for iOS, Android and the web that allows users to start conversations around an object.
Pinterest is touting the messaging feature as a great way to plan for innovative projects, exchange ideas, and ever share discoveries around images that have been ‘pinned’ on Pinterest.
“Sending a Pin is a great way to let someone know you found something they’d love. We wanted to make it easier for you to have a good old fashioned conversation about those Pins”, said Pinterest in a blog post. “So now, when someone shoots you a Pin, you’ll be able to reply with a message or send a Pin back!”
The feature will function more or less like Facebook’s ‘chat heads,’ with recent messages popping up on the left of the Pinterest feed in the form of bubbles with your friends’ faces. All you have to do is click on the ‘+’ icon, find the friend on Pinterest by typing their name and send a standalone message a pin.
The messaging feature retains all the functionality of a pin you would find on the site elsewhere. This means that you will be able to do everything with pin on the messaging feature as you can do on Pinterest’s web site – pin it to a board of your own; or send it to a friend; or click the ‘heart’ to add it to your favorites list; or even drag it from the website into a message.