Microsoft may be looking to partner MediaTek to push its Windows powered tablets in the Chinese market by eyeing white-box tablet manufacturers.
With Windows licensing costs already waved off for device manufacturers producing 9-inch of smaller sized smartphones or tablets, Microsoft is all set to expand its market share – both in the tablet and smartphone markets.
Microsoft’s current smartphone chip partner Qualcomm may feel the pressure if the Windows 8 maker does forge a deal with MediaTek. The zero-licensing fee and low-cost chips from MediaTek will reduce prices of Windows tablets to a great deal and as Intel has already revealed – $129 Windows tablets are not too far away.
According to DigiTimes, Microsoft is trying to persuade MediaTek to push Windows–powered tablets in China’s white-box market and the upstream supply chain is optimistic about a partnership between the two.
Neither Microsoft nor MediaTek have confirmed the rumours.