LG has announced a massive campaign which will see 4,000 people in 15 markets testing the LG G4 for a few weeks before its official April 28 launch.
“Customers are our best fans and we think this would be an exciting and unique way to get our most important mobile product of the year close to the public,” Juno Cho, president and CEO of LG Electronics Mobile Communications Company, said in a statement.
“We’re putting the success of LG G4 in the hands of consumers before the launch because we believe they are the best judge of a great user experience, beyond just benchmarks and speed tests.”
According to LG, participants will be selected from applicants based on their entry responses. Those wanting to get in on the action can increase their chances of being selected by sharing their application experience on social media platforms such as Facebook, Twitter and Weibo.
Selected participants from each country will get to try out the LG G4 for up to 30 days. Participants will be given assignments to complete over the course of their experience with prizes awarded.
It is rumored that the LG G4 will feature a 5.5 inch Quad HD display with a resolution of 2560 x 1440 pixels, a eight core Snapdragon 810 processor from Qualcomm, 3GB of RAM, a 16 megapixel rear camera and a range of storage options plus a microSD card slot and a fingerprint scanner.
The promotional campaign will kick off in Korea on Wednesday, with planned launches to take place in Brazil, Canada, China, France, Germany, Hong Kong, India, Indonesia, Japan, Mexico, Singapore, Turkey, the UK and US in the coming days.
Stay tuned to local LG web page and social media sites to get more details on how to participate in the LG G4 test drive.