Video Advertising Archives - Techie News (UK and Ireland)

Yahoo takes video advertising platform BrightRoll into its fold for $640 million

Posted on 12 November 2014

Yahoo, on Tuesday, announced that it has acquired San-Francisco-based video advertising platform BrightRoll for $640 million in cash. Announcing the acquisition, Yahoo CEO Marissa Mayer in a statement said “BrightRoll is a…

Flipboard adds support for full-screen video adverts

Posted on 17 September 2014

As part of the testing program, Flipboard readers will notice video ads appearing as they swipe through the app content starting Monday.

Facebook to open doors for video ads in 7 more countries

Posted on 21 May 2014

Facebook has announced that it will roll out video ads for users in 7 new countries including Australia, France, Germany, and Britain.

Microsoft to launch new video ad service to rival YouTube in the UK

Posted on 28 March 2014

Microsoft is prepping for a launch of its new video advertising service in the UK to rival Google’s YouTube, which commands a huge share in the segment. The process is completely automated…

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