Zuckerberg: 1B active mobile users monthly on Facebook; 200M active users on Instagram
Mark Zuckerberg revealed that Facebook has 1 billion monthly active users on mobile, as of last week. Zuckerberg also announced that Facebook-owned Instagram, the photo sharing social network, has surpassed the 200 million active users monthly, up from 150 million last fall.
During a conference call, Zuckerberg cited these statistics while discussing the acquisition of virtual reality firm Oculus VR for $2 billion. The deal includes $400 million in cash and over 23 million Facebook shares.
Back in the fourth quarter of 2013, Facebook’s active mobile users stood at 945 million a month, out of the company’s total number of users which was around 1.23 billion.
Zuckerberg also noted that 53 percent of Facebook’s revenue was from mobile advertising in Q4 2013 and more than 20 percent of peoples’ time in the overall phone usage is spent on Facebook.
As for Instagram, Facebook acquired Instagram with 100 million users about 2 years ago for $1 billion. Over 50 million users have joined the site in the last six months. Zuckerberg also revealed that over 20 billion photos have been shared to date.
“Over the past six months, we’ve seen new communities coming together in cities and towns across the world, whether they be in Guthrie, Oklahoma, or Guatemala City,” read the company’s blog.
“With January’s Worldwide InstaMeet 8, we saw record turnouts of communities coming together to form friendships, explore new places and celebrate creativity in all corners of the globe from New Dehli to New York, Bucharest, Nairobi and beyond.”
The company recently revealed that it gets more than 735 million referrals per day and over 375 million users play Facebook connected games every month. The data includes gamers on both desktop and mobile devices.